Industries
Non-Profit
Introduction
Knowledge Solutions International offers a 25% discount to all non-profits.
With combined annual revenue of $600 billion, an estimated 200,000 nonprofit organizations in the US have significant business activity. The output of US nonprofits is forecast to grow at an annual compounded rate of 5.7 percent between 2007 and 2012.
- The majority (over 75%) of revenue streams for non-profits are via individual contributions. The Internet has become a major source of contributions by individuals.
Nonprofits, seeing greater opportunities to connect with mid-level and major donors online, are using their websites to attract, interact and motivate wealthy donors. Of wealthy donors, 80 percent have given online; 50 percent prefer to give online; and 66 percent visit charities' websites before donating for the first time.
Improvements can be made in websites and correspondence: most wealthy donors report that charity websites and follow-up emails and reports are uninspiring and that charities could do more to help them feel connected to the cause.
The hiring of staff for most non-profits is driven by people with access to larger donors, whether corporate or individual monies. Staff may be hired as needed. Sometimes a volunteer may be self-taught in managing donations received, membership and financial reporting.
The studies show that the donors want to see more for their money, so how can an organization ensure that money is being put to good use?
A 25% discount is offered to all non-profits by Knowledge Solutions International. We can provide solutions to equip staff with knowledge on database and document management, information security and website administration.
We understand that individuals may be induced to donate again if the organization can demonstrate that it is serving the cause well. Nonprofits maintain databases of individual donor profiles and draw on that information to structure future solicitation requests. When managed effectively, it clearly shows that a donor’s money is being put to good use.
Websites need to be kept current with the latest developments, analysis, and commentary in the activities of the organization to encourage donors to log in frequently for the latest news. These websites actively solicit donations and provide a mechanism for making donations online.
We understand that misbehavior by some nonprofits in recent years has eroded public support. More nonprofits are emphasizing ethics as their way of rebuilding public trust by drawing up stiff codes of conduct and appointing ethics officers. Others are drawing up a donors' bill of rights that assures contributors access to information about its finances. Nonprofits are being encouraged to conduct annual ethics audits, and are beginning to require CEOs to certify their organizations' annual financial statements.
Professional services can help develop content and implement these yearly trainings for the organization. Our Solutions Advisors are well versed in ethics and other Human Resources training.
We have plenty of options to assist your non-profit organization reach its full fundraising potential.
Churches and Religious Groups
About 270,000 religious congregations in the US have combined annual revenue of $80 billion. Slightly more than 50 percent of Americans belong to a religious congregation.
Churches have been increasing their reach to congregations in a variety of ways:
- » E-tithing: Church members are giving money to their churches by credit or debit card or automatic withdrawal. Some members prefer the ease and accountability of donating online through a church website.
- » Commercial Ventures: Some churches engage directly in commercial ventures by operating restaurants, coffee bars, hair salons, and other retail operations adjacent to their churches.
- » TV, Radio Programs : The multiplicity of cable channels makes producing programs on TV or radio easier for religious groups. The Interfaith Broadcasting Commission, with Catholic, Jewish, and Baptist members, prepares religious programs for the major networks.
Is your organization capitalizing on these opportunities? Studies are showing that as attendance at Churches may be decreasing, these platforms have helped stabilize finances for churches and religious groups alike. The younger crowd especially needs to see opportunities like this for giving alms.
The Internet is a powerful tool for growing revenue through online donations and religious merchandising. Some congregation members prefer the ease and accountability of contributing to their churches by credit or debit card, automatic withdrawal, or online donations on the church's website. It is also an effective way to bring the ministry closer to the people.
Our 25% discount to religious groups is just the beginning. Knowledge Solutions International has assisted religious organizations get websites up and running. More importantly, it has helped churches maintain these websites with the most up to date technologies as the younger members of the congregation may prefer.
Churches are seeing the value in developing interactive websites with a surplus of giving capabilities and ministry information. Knowledge Solutions International can provide the learning solutions to your staff so it can maintain a website with all technological outlets for giving.
Church membership is most likely to grow in rapidly growing, younger communities. Pod casts and sermons are being made available online to encourage these nubile members. Also, church programs listed in the weekly bulletin can be complemented on the church's website. Providing opportunity to give wherever possible has been the way to make it easier for people to make contributions.
Giving to the church has traditionally been by placing money or checks in collection baskets at services. To promote more balanced income, finance committees are increasingly using technology to make giving easier and more automatic, and not necessarily dependent on service attendance. Electronic giving is growing as more churches accept credit and debit card giving and electronic funds transfer. Allowing donations through a website can improve cash flow.
Our Solutions Advisors are here to help identify the growth needs for your religious organization.
» For more information, please contact us at 888-545-0010 or email info@trainwithksi.com
